Notes
What We Discussed
- Student and Faculty Clinics - We talked about the new Locations page design and how working on it brought up some questions. For consistency sake, we thought it made sense to separate out the Faculty Clinic if we are going to do so for the Student Clinic. Sunshine agreed and talked to us about how the Faculty Clinic works, that it's being promoted, and that this is a good direction. We then went on to talk about what services they offer. Previously, we had Student Clinic as both a Location and a Service. As some designs were fleshed out, it was clear that this may not make sense. We suggested that Student Clinic (and Urgent Care) not be services, just locations. This also allows us to say that the Student Clinic (location), and now Faculty Clinic (location), offer General Practice (service); Urgent Care (location) offers Emergency Services (service). We all agreed that this was clear and we should move this direction.
- Types of Providers - We presented Sunshine with the design. We then walked through some more issues that came up once this was fleshed out. Ultimately, the cost and appointment length infographics are helpful only to a certain point, and offer little literal context of what to expect in terms of real cost and how long people can actually expect to be there. We understand not wanting to be tied to hyper specific prices, but we wanted to know if there was anything even a little more specific we could have. Sunshine mentioned that she could get us percentage statistics of what people can expect to save here versus a private practice. We thought this was great and were all for it. In the same vein, we asked if she could get rough appointment ranges data as well (not perfect exact numbers, but even just a range of hour(s) expected or an average appointment time). She thought this all made sense and she was gonna see what she could get. We also touched on adding disclaimers of some kind so these numbers can be helpful to people, but they are told it's not any guarantee etc.
- Photography - We walked through the use of photography specifically on the home page. We showed Sunshine the suggested Service Area with a photo peaking through more clearly. We felt that this is a bit distracting and takes away from the area. Instead, We implemented two bars for other miscellaneous items - each with a photo background. After going through all of the smug mugs, there weren't really any photos that fit these two bars. We discussed stock images, and decided that we are going to reach out to Dave/Era about stock images they already have. Once we do that, then we'll figure out where to go next if they don't have anything either. Down the road, the goal would be to have photography of ours that fits those spaces.
- Homepage Services Area - We discussed the order of the services. We typically suggest alphabetical so no one can argue about being more important than someone else - so for this we're thinking a hybrid. We suggested General Practice and Emergency Services be at the top of the list as they are likely the most commonly used/looked for Services, then the rest of the services are alphabetical. We all seemed to be in agreeance. Sunshine then asked about highlighting particular services (things like events a specific service group holds). We said that she could definitely work that into the Services Blurb, but that we could also do something a little more graphic depending on what is needed. She mentioned Era's print piece designs and that we could coordinate to make sure the site design matches them. We said this would be good and asked that she get us an example soon so we can see what can be done design wise.
- General Content Homework - We briefly chatted about Providers needing to be in HSC Directory. She said she's already been working on that and has listed what people she knows exist in the Umbraco dev environment. We also touched on the Patient Resources page. To move forward with design, we want to verify what all is going to be there so the design serves it as best it can. Lastly, we just reiterated continuing to put content into Umbraco.
What We Need From You
- ASAP - Patient Resources Structure - This is the last big design page I have left, and I need a general idea of what is going to be in this section of the site. I have everything we've discussed thus far in the Suggested Site Map, but want to make sure we haven't forgotten anything.
- ASAP - Types of Providers Statistics - Appointment length ranges or averages and cost savings percentages.
- ASAP - Home Page Services Area - Examples of the kind of content she would want to highlight.
- Content Migration - Keep putting all your content into Umbraco.
What to Expect From Us
- Photography - We will get in touch with the powers that be and see what they have. If that doesn't work, we'll figure out something else. We'll keep you in the loop either way.
- Home Page Services Area - Once we've received example content, we can check it out and move forward with seeing what would work for it design wise.